The Mouse Driver Chronicles: Business = Prescriptions Radio

From: Subject: The Mouse Driver Chronicles: Business Prescriptions Radio Date: Fri, 15 Feb 2002 15:24:40 -0800 MIME-Version: 1.0 Content-Type: multipart/related; boundary="----=_NextPart_000_00CE_01C1B634.E2F13DE0"; type="text/html" X-MimeOLE: Produced By Microsoft MimeOLE V5.50.4807.1700 This is a multi-part message in MIME format. ------=_NextPart_000_00CE_01C1B634.E2F13DE0 Content-Type: text/html; charset="Windows-1252" Content-Transfer-Encoding: quoted-printable Content-Location: file://C:\My%20Documents\Platinum%20Concepts,%20Inc\Book\Business%20RX%20Radio\The%20Mouse%20Driver%20Chronicles%20Business%20Prescriptions%20Radio.htm The Mouse Driver Chronicles: Business = Prescriptions Radio

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Business=20 Prescriptions Radio = Programs

The Mouse Driver Chronicles:
The True Life Adventures = of
Two=20 First-Time Entrepreneurs

rx20211=20 The Mouse Driver Chronicles I'm Kevin Pierce with thoughts on starting a new business in = today's=20 Business Prescriptions. If you were to start a new business today, where would you make = your=20 greatest mistake? Would you miscalculate the size of your customer = base?=20 Fail to recognize the importance of distribution? Overestimate = your own=20 abilities? In a book chronicling their adventure, John Lusk and = his=20 partner admit getting all that wrong. And not regretting it at=20 all...	For more = information:=20 MouseDriver...Just = Drive=20 It!
rx20212=20 Knowing your market I'm Kevin Pierce with advice for new company start-ups in = today's=20 Business Prescriptions... John Lusk is co-founder of a company that makes a computer = mouse in the=20 shape a golf club driver head. He and his partner have written a = book=20 detailing the start up of their company. In it, they acknowledge = making=20 some fundamental errors...
rx20213=20 Getting products to market I'm Kevin Pierce with the importance of distribution in today's = Business Prescriptions... When John Lusk and his partner started a company that made a = computer=20 mouse in the shape of a golf club driver head, they thought they = were well=20 on the way to success with their first delivery of product. In a = book that=20 chronicles the effort, though, Lusk says the delivery provided a = wake up=20 call...
rx20214=20 Learning from someone else's experience I'm Kevin Pierce with the value of advice in today's Business=20 Prescriptions... In a book that chronicles the start-up of a business that makes = a=20 novelty computer mouse, John Lusk and his partner Kyle Harrison = tell what=20 where they went right and where they went wrong as first-time=20 entrepreneurs. Lusk says one of their regrets is in beginning = without a=20 mentor...
rx20215=20 A Business... For Yourself I'm Kevin Pierce with the personal side of starting a business = in=20 today's Business Prescriptions When they started a company that made a novelty computer mouse, = shaped=20 like the head of golf club, two first-time entrepreneurs = chronicled their=20 experience. One of the partners, John Lusk, says even if the = start-up had=20 been a financial failure, it would have remained a personal=20 success...

Copyright: = Kevin Pierce,=20 Inc.

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